Category Archives: Industries using QR codes
Restaurants using QR codes
QR codes, the latest marketing buzz, also called 2D barcodes are being leveraged in all industries, one specifically is the restaurant industry. Restaurant owners are using QR codes for two primary purposes: 1) To drive more customers into their stores; 2) Receive instant feedback from their customers. QR codes, aptly abbreviated for Quick Response, allow restaurant owners and marketers to convert users from the physical to the digital space instantly. This process increases their ability to do things like offering digital coupons, or a digital customer satisfaction survey, all instantly and online. It is hard to miss the usage of QR codes in restaurants, they are everywhere. From corporate level like Starbucks and McDonald’s to smaller mom-and-pops, QR codes are [...]
Read MoreAdvertisers using QR codes in magazine ads
Even though digital marketing is still on the rise, smart advertisers are finding ways to digitalize more traditional advertising avenues. Flip through your favorite magazine and chances are you will see a handful of QR codes leveraged in the advertisements.
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